MARKETING NEWS
Equifax ID Patrol - Sponsored Link
Tue, 19 Aug 2008 22:54:00 GMT
Ad - Protect the power of your credit and your identity.
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Sales strategies for cool climate wines
Tue, 19 Aug 2008 22:54:00 GMT
On the sunny South Fork of eastern Long Island on August 5 and 6, roughly 240 vintners, growers, retailers, restaurateurs, sommeliers and consumers gathered for a two-day symposium entitled 'The Art of Balance: Cool Climate/Maritime Wines in a Global
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Ten Breakthrough Marketing Ideas
Tue, 19 Aug 2008 22:53:00 GMT
1. Create a directory of web sites on a specific topic. Give people the option of adding the directory to their web site by linking to it. Put your business advertisement at the top of the director's home page. This technique will get lots of people to
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How To Get The Most From Your Free eBook Marketing Campaign
Tue, 19 Aug 2008 22:52:00 GMT
First, your ebook needs to have an attractive title. The title should grab the attention of your intended target audience. The more appealing the title, the more your ebook will be downloaded. Your ebook needs to have quality content. You can write your
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Five Breakthrough Marketing Ideas
Tue, 19 Aug 2008 22:50:00 GMT
1. Offer to insert ads into your product package for other businesses. Just ask, in return that they do the same for your business. You should only trade insert ads with businesses that have the same target audience. 2. Offer a free daily class in your
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Business Marketing Event Reminder: Al Maag, Chief Communications Officer of Avnet, Inc., to Speak to Phoenix Business Marketers This Thursday About How to Form a C-Suite Partnership
Tue, 19 Aug 2008 22:50:00 GMT
Does your CEO get it? Working on communications inside of the C-suite has its rewards -- and its challenges. At the next Business Marketing Association Phoenix monthly meeting, Al Maag, Chief Communications Officer of Avnet Inc. (AVT) will describe how
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The Best Viral Marketing Idea Ever.
Tue, 19 Aug 2008 22:49:00 GMT
When I saw the title of a sales page dealing with Viral Marketing, I was skeptical of this type claim. Then I started reading about a new Viral Marketing Idea which was about as different as anyting that I had ever seen. This viral marketing strategy
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Apple Gives MobileMe Users 60 More Days, Pleads for Patience
Tue, 19 Aug 2008 22:49:00 GMT
The Mac Observer Apple has acknowledged that mistakes were made in its roll-out of MobileMe and is attempting to soothe the frayed nerves of its customers by extending their subscriptions for a total of 90 days. The service has suffered numerous outages,
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Search Sites Edge Out Portals in Customer Satisfaction
Tue, 19 Aug 2008 22:48:00 GMT
It's rare to see Google (Nasdaq: GOOG) command anything less than a large presence in just about any given e-business study these days, and the latest annual American Customer Satisfaction Index (ASCI) from the is no exception: ACSI scores for
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Rocom Launches Reseller Marketing Initiative
Tue, 19 Aug 2008 22:45:00 GMT
Voice and data telecommunications distributor, Rocom, today announced the launch of its Reseller Marketing Programme. The initiative will focus on providing VARs with essential marketing expertise in the production of brochures, websites, catalogues,
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Marketing of unhealthy food to children criticised
Tue, 19 Aug 2008 22:36:00 GMT
Extract not available.
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ExactTarget Publishes SMS Marketing Guide
Tue, 19 Aug 2008 22:35:00 GMT
ExactTarget is releasing ExactTarget's Field Guide to SMS to educate marketers on the best ways to use SMS text messaging, the e-mail service provider has announced. The guide breaks down the numerous uses of commercial SMS into three groups including
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Small, Medium Businesses to Increase Ad Spending: Study
Tue, 19 Aug 2008 22:35:00 GMT
Eighty-one percent of all small- to medium-sized businesses will either maintain or increase their level of advertising spending, according to the Local Commerce Monitor, an advertising pattern study from The Kelsey Group and ConStat. The study found
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Lillian Vernon's New Owner Expands Catalog Plans
Tue, 19 Aug 2008 22:35:00 GMT
The current owner of Lillian Vernon, Current USA Inc., plans to increase catalog circulation and send out a steady stream of mailings, according to a company statement. Current USA sent out a 600,000-piece catalog mailing in May, a few months after it
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FTC's TSR Changes Address Prerecorded Calls, Abandonment
Tue, 19 Aug 2008 22:35:00 GMT
The Federal Trade Commission issued two amendments to its Telemarketing Sales Rule (TSR). The first prohibits telemarketing calls that use prerecorded messages, unless a recipient has previously agreed to receive such calls from the marketer. The second
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Five Proven Law Firm Marketing Strategies Attorneys Can Use to Attract Quality Prospects
Tue, 19 Aug 2008 22:16:00 GMT
Attorneys Can Attract Quality Prospects in your Market with These Proven Law Firm Marketing Tips Phoenix, AZ, August 19, 2008, In the increasingly competitive field of law firm marketing, it is more important than ever for attorneys to spend their time
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Georgetown Gearing Up Shoestring Marketing Campaign
Tue, 19 Aug 2008 22:15:00 GMT
This Washington D.C. neighborhood is looking to be a destination of choice with a new marketing initiative. Cutting through marketing clutter is tough no matter what the market. Even New York, Las Vegas and Orlando have a hard time getting the attention
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Business Marketing Event Reminder: Al Maag, Chief Communications Officer of Avnet, Inc., to Speak to Phoenix Business Marketers This Thursday About How to Form a C-Suite Partnership
Tue, 19 Aug 2008 22:07:00 GMT
Does your CEO get it? Working on communications inside of the C-suite has its rewards -- and its challenges. At the next Business Marketing Association Phoenix monthly meeting, Al Maag, Chief Communications Officer of Avnet Inc. (NYSE: AVT) will describe
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UPDATEFTC To Restrict Telemarketers' Prerecorded Sales Calls (DJ)
Tue, 19 Aug 2008 22:02:00 GMT
The FTC also will require all recorded sales calls to provide an opt-out feature to allow consumers to place themselves on the caller's do-not-call list immediately. The FTC policy 'is going to protect consumers from the annoyance and invasion of
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Business Marketing Event Reminder: Al Maag, Chief Communications
Tue, 19 Aug 2008 21:59:00 GMT
Does your CEO get it? Working on communications inside of the C-suite has its rewards -- and its challenges. At the next Business Marketing Association Phoenix monthly meeting, Al Maag, Chief Communications Officer of Avnet Inc. (NYSE: AVT) will describe
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Business Marketing Event Reminder: Al Maag, Chief Communications Officer of Avnet, Inc., to Speak to Phoenix Business Marketers This Thursday About How to Form a C-Suite Partnership
Tue, 19 Aug 2008 21:58:00 GMT
Does your CEO get it? Working on communications inside of the C-suite has its rewards -- and its challenges. At the next Business Marketing Association Phoenix monthly meeting, Al Maag, Chief Communications Officer of Avnet Inc. (AVT - News) will
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Dufty takes key marketing role at Wyndham
Tue, 19 Aug 2008 21:57:00 GMT
Wyndham Hotel Group International has announced the appointment of Andrew Dufty as vice president of international marketing. He is responsible for developing and executing marketing plans in Europe, the Middle East, Africa and Asia Pacific region
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Business Marketing Event Reminder: Al Maag, Chief Communications Officer of Avnet, Inc., to Speak to Phoenix Business Marketers This Thursday About How to Form a C-Suite Partnership
Tue, 19 Aug 2008 21:57:00 GMT
Does your CEO get it? Working on communications inside of the C-suite has its rewards -- and its challenges. At the next Business Marketing Association Phoenix monthly meeting, Al Maag, Chief Communications Officer of Avnet Inc. (NYSE: AVT) will describe
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more...]
FTC amends Telemarketing Sales Rule
Tue, 19 Aug 2008 21:56:00 GMT
The Federal Trade Commission today issued its final Telemarketing Sales Rule (TSR) amendments regarding prerecorded calls. Two TSR amendments were passed â?? one will ban calls that deliver prerecorded messages unless the consumer has first agreed,
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UPDATE:FTC To Restrict Telemarketers' Prerecorded Sales Calls
Tue, 19 Aug 2008 21:47:00 GMT
WASHINGTON The commission's rules will not affect automated informational calls, such as recorded calls that alert consumers to flight cancellations or doctor's appointments. The FTC rejected the arguments of industry advocates who wanted permission to
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UPDATE:FTC To Restrict Telemarketers' Prerecorded Sales Calls
Tue, 19 Aug 2008 21:43:00 GMT
By Brent Kendall, Of DOW JONES NEWSWIRES WASHINGTON -(Dow Jones)- Responding to a wave of consumer complaints, the U.S. Federal Trade Commission said Tuesday that it will bar telemarketers from making prerecorded sales calls unless a consumer explicitly
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Vulcan, MacDermid sales team reorganized
Tue, 19 Aug 2008 21:42:00 GMT
Following Trelleborg's acquisition of MacDermid Printing Blankets, which was finalized during Drupa 2008, the group has reorganized its sales management team for Vulcan and MacDermid. The Vulcan brand of printing blankets was made part of Trelleborg when
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Lupin Enters into a Marketing Alliance With Forest Laboratories, Inc. For AeroChamber Plus(R) Brand in the US - Extends Its Franchise With Pediatricians
Tue, 19 Aug 2008 21:41:00 GMT
MUMBAI, India and BALTIMORE, Aug. 19 /PRNewswire/ -- Lupin Ltd. announced today that the Company has entered into a multi-year promotion and marketing agreement for the AeroChamber Plus(R) line of products with Forest Laboratories, Inc. Under the terms
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1999 Vioxx study was marketing tool, report says
Tue, 19 Aug 2008 21:40:00 GMT
TRENTON, N.J. - A 1999 Merck & Co. study of its since-withdrawn painkiller Vioxx, touted to participating doctors and patients as meant to show whether Vioxx caused fewer stomach problems than another drug, was primarily a stealth marketing strategy,
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Maxwell Media Marketing: The Serious-Speculator.com Movers and Shakers for Tuesday, August 19, 2008 GZGT, NNAN, ZAGG
Tue, 19 Aug 2008 21:34:00 GMT
(M2 PressWIRE Via Acquire Media NewsEdge) RDATE:19082008 Maxwell Media Marketing: Serious Speculator's Market Movers and Shakers for today and tomorrow include: Guangzhou Global Telecom Inc. (OTCBB: GZGT), NaturalNano, Inc. (OTCBB: NNAN) (FWB: N3N),
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